If you want to grow your small business, you need technology. If you want to give your customers what they want by customizing their experience, you need customer relationship management (CRM) software to help you. CRM software helps you run marketing campaigns, manage leads, offer support services, and in some cases, manage inventory to keep on top of the market. Zoho CRM offers a low-cost and effective option for the small business owner.
Zoho CRM can be a little tricky if you are a first-time CRM user. To be fair, that’s pretty standard for CRM. It can take time to wrap your head around. So, maybe a few more popups to guide you through the basics would help. Overall, Zoho does a great job of providing plenty of self-help information – from blogs to videos.